I’ve been meaning to post an update for a while on the SEO Tools that I launched on the first of this month. Yes, probably the least shouted about launch in history, but there was reasoning behind the apparent madness.
After all of the ideas, tricks and special SEO treats were put into the thought melting pot, developing most of the tools was a fairly straight forward (but time consuming process). I’m being very cautious with the roll out of subscriptions for several reasons:
The tools will constantly be updated, added to; and if needed, scrapped if they become obsolete. For this reason, managing usage is top of the agenda at the moment. The tools are scalable, but this demands increases on the size of the networks, both internal (server) and external (other sites) that they depend upon. I am still trying to find the optimum balance of usage vs. resources.
As I see it:
Effectiveness of tools = (Resources / Number of users)
and of course:
Value of tools = Effectiveness of tools
So, from perhaps a selfish viewpoint (which actually is mutually beneficial to you guys), the subscription roll out will be incremental as I fine tune these variables as I try to maintain the effectiveness of the tools.
The other reason I have decided to do this incremental launch is because the dependency of the tools on various networks of thousands of pages of content that has been created. Having a full ship launch will of course result in all new users hammering their sites with the tools, damaging the overall effectiveness and perhaps compromising the integrity and stability of the networks.
That being said, I currently have just under 50 people subscribed and using the tools; mostly people I know who requested personal invites (sorry if I missed you, it’s nothing personal, it was more in alphabetical e-mail order!). I’ve had a couple of network issues, mainly due to the fact I had run some of the networks on shared servers. All of the components that make up the tools are being moved onto dedicated servers to ensure they can always deal with the load. To date, we have generated and indexed over 90,000 pages in Google and this number is growing everyday, increasing the strength of the network for subscribers to use.
Once this transfer to dedicated servers is complete, which I’m looking at a timescale of 2-3 weeks, I will begin incremental subscriptions again, once all users are totally happy with performance.
If you would like to reserve a place e-mail me at: tools [at] digeratimarketing.co.uk
You will then be placed in a first come, first served queue and e-mailed individually as subscription places are opened up. Don’t ask questions at this address, they won’t be answered, I am simply using it as a tally system to contact you guys in a fair manner.
A few bonuses in the box
We are also packaging a site creator program, which will be free to download for all subscribers. This allows you to generate full, SEO friendly designed websites, with unique content, all linked into Adsense and affiliate feeds, in under 5 minutes. This tool really allows you to hammer long-tail searches by generating sites quickly and efficiently to corner markets. It is more than possible to generate dozens of these sites per day – and they look damn good. Here’s one I made earlier in under a minute:
All of the menu structure and layout is generated from mashing up various feeds and using search data for key phrases.
I hope that is enough to wet your appetite! Lastly, I’ve come across a fairly reliable way to get competitors’ pages de-ranked in Google. The process can be automated and it was something I considered adding as a tool, however I’m pretty certain it won’t make the final cut now. The process uses up resources which could be better spend improving your own rankings, rather than trying to harm another site.
Would you prefer to raise your sites ranking, or try to damage your competitors at a greater cost of time? I’ll leave the final decision with you guys.
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